icon_blockquote_via When it comes to small businesses, getting things done seems to take precedent over getting things finished. With only so many hours in the day, it can seem like fighting a losing battle at times, especially if you’re bootstrapping it.

(Ivary/Getty Images/Ivary) from The Globe and Mail
(Ivary/Getty Images/Ivary) from The Globe and Mail

As a result, the focus on branding often takes a backseat to other priorities. It’s something most owners view as a ‘nice-to-have’ rather than a ‘need-to-have.’ Yet such a perspective hinders the truly successful business owner, who seeks to capitalize on every facet of the company’s operations.”

Keep reading to check your brand health against ten points at the Globe and Mail.