Case Study | Little Klickster Day Swag
About the Client
Klick Inc. is an independent health marketing and technology company operating at the intersection of technology, creativity, and strategy. Consistently recognized as a Great Place to Work, the Klick family is comprised of a diverse group of people who are driven and connected by a shared culture and commitment to the relentless pursuit of awesome at Klick Health, Katalyst, and Sensei Labs. Headquartered in Toronto, they also have an office in New York and teams throughout the United States.
Little Klickster Day
Held annually in January on the first elementary school PA day of the year, Little Klickster Day is Klick’s version of “bring your kids to work day.” Kids aged 5-12 participate in educational activities and the “Big Klicksters” help in leading the sessions. This year, there was a session where Little Klicksters came up with an invention as well as a sketching workshop with one of the in-house medical animators on how to draw popular comic book characters. The day ended with a movie, popcorn and about 80 happy kids. It’s one of Klick’s favourite events of the year!
The client wanted to provide the Little Klicksters with fun swag to remember the event and display their Little Klickster pride! They also wanted practical products that the kids would actually use, not just put on their desk or dresser and forget about.
We ended up with a Little Klickster branded kit, including a cinch bag, water bottle, notepad-and-pen set, and toque. The toque was a great addition this year, as an item that is not size-specific, and since it’s freezing outside, can be used right away!
It was incredible! The kids had so much fun spending the day at Klick and the swag was a big hit. Little Klickster Day helps to increase employee engagement and spread good vibes at Klick, as well as providing an educational and entertaining day for the kids. It also makes life easier for Klicksters with young children knowing they won't have to scramble to find childcare for the day. The swag was the cherry on top of the proverbial sundae that was Little Klickster Day!